Workshop Executive Summary Download
Service Advisors are one of the most visible yet often one of the most overlooked positions in the dealership. They see more customers than almost anyone and therefore have the greatest opportunity to win friends or make enemies.
Because of their significant impact on the bottom line the advisors are one of the most critical positions in the store.
Get it right and life is good! But get it wrong and it seems like a never ending river of woe.
So how do you find and recruit the right person who will succeed in creating loyal customers and contributing to the bottom line?
What qualities does the Exceptional Service Advisor exhibit and can you turn an average advisor into an exceptional one?