Featuring: Rob Kealey - Sigma Marketing

Air Date: December 4, 2025

1pm Eastern/ 12pm Central / 11am Mountain / 10am Pacific

Program Length: 45 minutes 

SKU DUL1

 

The automotive landscape is evolving faster than ever, from electric vehicles and advanced diagnostics to changing customer expectations and digital service experiences.

Service advisors sit at the intersection of these changes, serving as the crucial link between technology, operations, and customer satisfaction.

In this exclusive webinar, we’ll break down important industry trends shaping Fixed Operations today and explore how managers can leverage them to improve efficiency, boost sales, and deliver outstanding customer experiences.

​Join us as we uncover the key shifts that are redefining dealership service operations, and learn how to position ourselves as trusted, future-ready advisors in this fast-changing industry.

Whether you’re new to the role or a seasoned professional, you’ll walk away with practical insights and strategies to stay ahead of the curve.
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What You’ll Learn:​

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• The latest trends in electric and connected vehicle technology and how they impact service operations.

• Practical ways to use data, diagnostics, and digital tools to enhance service recommendations.

• Key strategies for adapting to new OEM standards and aftermarket competition.

• Tips to future-proof your career and build lasting customer trust.