Prepare to Win: Turning 2027 Goals into a Dealership Action Plan
Featuring: Brooke Samples - Profit Blueprints
Air Date: November 12, 2026
1pm Eastern/ 12pm Central / 11am Mountain / 10am Pacific
Program Length: 50 minutes
SKU DVK2
Don’t wait until January to decide what your dealership needs to do differently in 2027. The most successful plans begin well before the new year - with the right people, processes, priorities, and performance expectations already in place.
In this practical workshop, Brooke Samples will show dealership leaders how to move beyond forecasting numbers and build an operating strategy that turns their 2027 goals into action. You’ll learn how to review the past year’s results, identify meaningful opportunities for improvement, and determine what must change to achieve stronger sales, expense control, inventory performance, and profitability.
Brooke will also explain how to translate dealership-wide objectives into manageable employee goals, evaluate staffing needs, align pay plans with performance expectations, and establish clear standards for addressing underperformance. The session will also cover expense and vendor reviews, inventory targets, customer experience improvements, and the importance of documenting dealership processes.
This workshop is a natural continuation of Brooke’s recent benchmarking series. Once the numbers reveal where improvement is needed, the next question becomes: How do you prepare the dealership - and its people - to make that improvement happen?
You’ll learn how to:
-
Review 2026 results and identify the most important opportunities for improvement
-
Turn annual objectives into measurable departmental and employee goals
-
Determine whether current staffing can support your 2027 targets
-
Align pay plans with the results and behaviors you want to encourage
-
Identify expenses, contracts, and vendor relationships that require attention
-
Set targets for inventory levels, aging, and lost-sales tracking
-
Document key processes for training, consistency, and accountability
-
Put the necessary “processes, pieces, and plans” in place before January
Start 2027 with more than a forecast. Start with a clear, practical plan for making it your dealership’s strongest year yet.