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Presenter: Rob Campbell, Analyst for Mironov, Sloan and Parziale CPAs
Original Air Date: December 17th, 2010
Program Length: 1hour 44 minutes
Service managers tell us that overcoming price pressure, especially from aftermarket service providers is their number one problem. And as long as dealership service managers and advisers continue to fail at closing these sales before they drive down the street - the aftermarket will continue to win at the pricing game. Rob Campbell has mapped out a value-selling process that works and results in more service customers realizing the true value of dealership service department repairs. Join Rob for 90 minutes as he lays out a strategy for overcoming the price objection in service. Get the tools that will help you keep more of this work in your shop.