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Air Date: February 13, 2013
Presenter: Chuck Hartle'
Program Length: 100 minutes
Wholesale or Retail, pricing is the most important "P" in the Parts Business. Time to put away old matrix formulas and take a new look at Parts Profitability through Pricing.
After his last very popular DealersEdge Workshop covering retail parts pricing strategies, Chuck heard from parts managers who wanted to know more about pricing for their wholesale customers. Here is an updated look at both.
If you are struggling to make money in the wholesale parts business in the face of vicious price competition or if you’re just interested in hearing some new ideas from one of the auto industries true experts, this workshop is for you!
You Will Learn:
- How to adapt your standard pricing matrix to fit your market needs
- How to tell when the "old matrix" is hurting your business
- What is the "right price" for generating gross profit
- When not to compete on price
- What other parts managers are doing to stay competitive and profitable