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Effective BDC Metrics and Goals

Featuring: Joni Stuker Owner Connect
Air Date: February 22, 2024
1 pm Eastern/12 pm Central / 11 am Mountain / 10 am Pacific
Program Length: 45 minutes 

The Business Development Center (BDC) plays a pivotal role in a dealership by ensuring efficient communication with potential customers, managing leads, and nurturing relationships. It acts as the backbone of customer engagement, helping the dealership to maximize sales, provide exceptional service, and ultimately thrive in a competitive automotive market.


Utilizing metrics and benchmarks in the BDC is crucial for performance evaluation and improvement. Data-driven insights enable the BDC to:

Assess effectiveness

Identify areas for enhancement

Set clear goals

Joni Stuker joins us to show us what metrics matter, and what we should be focusing on.

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