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Air Date: May 2, 2013
Presenter: Jennifer Suzuki of eDealerSolutions
Program Length: 80 minutes
Tips, Scripts and Templates for following up with unsold and otherwise cold Sales Leads.
Even the best Internet sales reps only close about 10 percent of their Internet leads. According to expert Jennifer Suzuki that huge pile of now 'cold' leads still has some live…if you go about it with the right process.
Join Jennifer for a special DealersEdge Webinar offering an informative discussion on how to capture those folks who just can't seem to make up their minds.
You will learn:
- How sales people, BDC reps and managers can build and develop their own emails, phone scripts, and voicemails for effective follow up of cold leads.
- A process for each of the 3 types of follow ups…for 'walk ins', for 'Internet leads' and for 'phone ups' - that either did not show up for an appt. or did not buy after visiting the dealership
- Phone scripts and email templates that you can use for all three to increase be-backs, appointments and sales
- A strategy for keeping the prospects interested without being too invasive or aggressive.